Multi-location SEO
Your locations.
One search program.
Coordinate location content, technical improvements and reporting across your healthcare group. Start with a defined workstream or an ongoing program, with clear ownership and a scope matched to your properties.
Is this the right starting point?
Start here when location pages overlap, business information differs between properties, repeated copy lacks local detail, or profile and review workflows lack shared ownership. A group program can also address market-specific keyword planning, qualified content review and a consistent reporting view. Define the first workstream and involve the owners who can approve and staff it. Implementation or an ongoing program can start directly; an assessment is optional.
What the engagement produces
What we deliver.
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A defined footprint
Inventory the agreed locations, websites, business profiles and reporting sources. Record ownership, access and gaps so the proposal names what is covered. Use existing findings where they are sufficient.
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Content architecture
Plan service, provider and location content around visitor questions and verified business information. Your designated reviewers approve clinical content, credentials and claims before publication.
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Useful location pages
Coordinate accurate business details, relevant local content, internal links and structured data. Review a pilot page before applying the agreed approach to additional locations.
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Reputation workflows
Define who reviews feedback and responds, with location-level responsibilities and platform requirements. Scope any request tools or integrations separately; responses must protect patient privacy.
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AI-search observation
If included, sample agreed queries and record dates, sources and observed mentions across selected AI-search surfaces. Results can vary between queries and sessions; monitoring does not guarantee inclusion, citations or rankings.
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Group and location reporting
Combine available authorized sources into agreed measures. Bookings, procedures and revenue require a reliable connection to downstream records; report those gaps explicitly when that connection is unavailable.
How the work moves forward
Agree. Review. Hand over.
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Define the first workstream
Agree the locations, properties, available sources and accountable owners. Select the included work, fee and milestones, using existing findings where requirements are clear or an optional assessment where they are not.
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Review a pilot and implement
Prepare the agreed content and technical changes. Review a pilot location page with approved content and technical notes before applying the approach to additional locations. Track changes with an owner and acceptance check.
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Report and coordinate
Review the agreed group and location measures, distinguish observed results from missing data, and record next actions. The proposal defines the content cadence, staffing and responsibilities for any ongoing program.
Before the proposal
Planning the work
with your team.
What your team brings
Bring the locations, websites, business profiles, existing findings and reporting sources to be included. Name an operations or marketing owner and the qualified reviewers who can approve clinical content, credentials and business claims. Provide authorized access through an agreed process. Use business-level information in the public inquiry form; do not include patient information, passwords or confidential records.
Acceptance and handoff
The proposal identifies the properties and outputs to review. An example first release includes an inventory, a pilot location page with approved content and technical notes, a prioritized change list with owners and acceptance checks, and a reporting view that separates observed results from missing data. These describe a work package, not a claim of achieved client results.
What needs a separate agreement
Clinical content and business claims require your designated reviewers’ approval before publication, and reputation responses must protect patient privacy. Request tools or integrations are separately scoped. Website events alone do not establish bookings, procedures or revenue. AI-search observations are dated samples, not guarantees of inclusion, citations, rankings or competitive advantage. Delivery milestones do not promise search traffic, inquiries or other commercial results.
How fees are agreed
Fees depend on the properties, deliverables, content cadence, data work and staffing required. Scope a first implementation or an ongoing allocation directly when the work is defined. The proposal sets the fee, milestones, staffing, schedule, term and exit provisions. An assessment is optional; there is no mandatory 60-day assessment.
Before we begin
Questions worth
working through.
What does multi-location SEO include?
The scope can combine location and service pages, business information, technical improvements, content planning and reporting. Your proposal identifies the locations, properties, outputs and responsibilities included.
Do we have to buy an assessment first?
No. A defined implementation or ongoing program can start directly when the requirements and access are clear. A separate assessment is optional when it would resolve important unknowns.
Can you measure bookings, procedures or revenue?
Only when authorized sources and reliable matching support those measures. Website events alone do not establish completed bookings, procedures or revenue. We agree the available measures and document attribution gaps.
Do you track AI-search visibility?
Sampling selected queries and AI-search surfaces can be included in the scope. Observations are dated snapshots and may vary. We do not guarantee inclusion, citations, rankings or a competitive advantage from monitoring.
When should we expect results?
Your proposal sets delivery milestones for the agreed work. Search traffic, rankings and inquiries depend on the starting point, competition, search systems and other factors; delivery dates are not promises of search or commercial results.
What does an engagement cost?
Fees depend on the properties, deliverables, content cadence, data work and staffing required. We can scope a first implementation or ongoing allocation. The proposal sets the fee, schedule, term and exit provisions; there is no mandatory 60-day assessment.
Start with a business conversation
Discuss multi-location SEO.
Share your locations, systems and priorities. Use business-level information only; do not include patient information, passwords or confidential records.
Business inquiries only. Please leave out patient information, medical records, passwords, and credentials. Any sensitive workflow access needs a separate agreement.